Newsletters / Emails

Customer newsletter for Aplus.net, November 2007

Customer communication is an essential part of any content or marketing strategy. So, my roles as copywriter, editor, and content manager have often included the creation and distribution of newsletters and marketing emails.

These messages are typically targeted at existing customers, with the intention of keeping them informed about company products and services, as well as enticing them to sign up for additional services.

Newsletters

For Aplus.net I wrote and distributed a customer newsletter on a monthly basis from June 2006 to May 2008. For Affiliate Media, I wrote and distributed weekly newsletters from July 2008 to August 2011. Please find below some highlights.

Email Marketing

Email marketing blast for Affiliate Media, July 2011

I’ve also utilized email marketing as a means to drive traffic to a website, to publicize special events such as webinars, and to announce new products and/or services, depending on the goals of my clients. For the email messages below, I not only wrote the copy but also created the images and often the strategy behind the marketing campaign, as well.

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